Understand intent by getting granular tracking right with custom events.
By Philip and 2 others3 authors9 articles
Useful tips for lead activity "custom events" to track with a tag manager solution in SalesWingsHere some ideas what could be useful lead activity data to have available in SalesWings
How to track YouTube video activities in SalesWings with Google Tag Manager? 📽This article will help you set up Google Tag Manager to track activities from YouTube videos on your website.
How to track clicks going away from your website in GTM ?You can track if someone is clicking away form your website.
How to track clicks to a phone number or email address on your websiteYou can track when someone clicks a link from your website leading to an email or a phone call
How to track in GTM how far a user scrolled through a webpage ?You can track how far a user scrolled through a webpage in order to understand how much they are interested.
How to track PDF clicks or viewsYou can track when someone clicks a link from your website leading to a PDF
How to track lead traffic / referral source and source attribution, how to hand over leads to sales based on campaign engagementYou can track, score, and report on leads based on how they come to your website using UTM parameters and our Referrer tracking parameter.
How to track users who keep your website open in their browserYou can track when a lead keeps your website open in a their browser for a set amount of time.
How to track custom lead events and activities from your website and other applicationsYou can track many custom events from your lead's engagement such as clicks on website links, video views, PDF clicks and more.