There is a massive shift happening in regards to where and how your leads find you and your website. More and more business leads turn to chat bots and LLMs such as ChatGPT to do research around ideal vendors.

Thanks to SalesWings' sophisticated and reliable referrer tracking, you can easily identify visits from leading LLMs.

The key is to setup a SalesWings referrer, looking at referring domains from LLM's as this screenshot.

SalesWings tag example identifying visits from any LLM

This screenshot shows how you can give a universal tag from visits to the most commonly known chatbots.

SalesWings tag example identifying visits from a specific LLM (i.e. ChatGPT)

This screenshot shows how you can identify website visits from ChatGPT.

This will tag all identified leads, and future identified leads who visited from an LLM in the past, with the corresponding tag.

Now the tag is visible to sales teams, can be leveraged for behavioral segmentation or as a resource for agents, and you can report on the influence of LLMs on your outcomes inside your CRM.

Now that you have your tag setup, you can report on it inside Salesforce and visualize it in a dashboard along with other sources of leads, traffic or accounts.

SalesWings takes typically a few seconds to update your entire lead tracking base, and then a few minutes to initially push the data into Salesforce.

If you want to compare lead website visits from any referrer source against LLM visits, you can simply take a filtered report by category. Otherwise, you can filter further - as below...